Ty Hreben, Sales Associate
 
LeadRouter™
Technology
The right mix of technology and resources, combined with unrivaled website partnerships, provides you with the eMarketing Advantage you need to make your career a success. Here at Coldwell Banker, we understand that technology support is just as important as the technology itself. We offer hands-on support through our IT department and hands-on training through our education department, showing you how to leverage the technology to increase your business.
Location, Location, Location
 

Today, 88% of home shoppers use the Internet as part of their home search. Suddenly, real estate marketing favors one type of associate – a Coldwell Banker associate. We feature your listings on the world’s top real estate websites and portals, including CBmove.com, coldwellbanker.com, coldwellbankerpreviews.com, AOL® Real Estate, FrontDoor.com, Homes.com®, HomeFinder.com, IHT.com, NYTimes.com, OpenHouse.com, REALTOR.com®, Trulia.com, WSJ.com, Yahoo!® Homes, Zillow.com and many more.

Company Websites
 

CBmove.com
CBmove.com is a powerful consumer website for Coldwell Banker Residential Brokerage in the Mid-Atlantic. The site offers access to buyers, exposure to sellers and leads and branding for our associates.

coldwellbanker.com
Award-winning coldwellbanker.com is the #1 real estate brand website with more than 2.1 million potential buyers visiting the site each month. According to Nielson and comScore, Coldwell Banker branded websites received more visitors in 2011 than any other real estate brand.

coldwellbankerpreviews.com
Award-winning in its own right, coldwellbankerpreviews.com features more than 15,000 luxury property listings, an exceptional home inventory that attracts affluent buyers worldwide. In addition to finding your home’s listing online, visitors to coldwellbankerpreviews.com can access up-to-date information on the surrounding community, schedule an open house, or print maps and driving directions. No wonder it attracts more than one million visitors a year from more than 100 countries.

Strategic Partnerships

Listen to what a Coldwell Banker agent has to say about the company’s strategic partnerships. Click Here

REALTOR.com®
REALTOR.com® is the Internet’s number 1 real estate site and our partnership showcases all Coldwell Banker listings at no cost to our sales associates, giving our listings a higher level of exposure to potential consumers.

Trulia.com
Trulia has more than 17.6 million visitors a month and links interested buyers to your property detail page.

Zillow.com®
One of the most-visited real estate web sites, Zillow averages 24.6 million monthly visitors.

NYTimes.com
We are partnered with the number one newspaper web site in the world. NYTimes.com receives over 45 million unique visitors per month.

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IHT.com
The International Herald Tribune is the premier international newspaper, attracting 500,000 monthly visitors in 160 countries as the global edition of the New York Times.

Yahoo!® Homes
All Coldwell Banker Residential Brokerage listings are featured on Yahoo!® Homes, which receives more than 23.9 million monthly visitors.

Frontdoor.com®
4 million listings are viewed by more than 5.2 million monthly visitors and our properties are exposed to 89 million households via HGTV.com.

Cyberhomes.com
Owned by Fidelity National Real Estate Solutions, the Cyberhomes database includes more than 100 million property ownerships, sales and mortgage records covering more than 85% of the United States population.

Homefinder.com
Connecting home buyers and sellers to the most trusted sources for local real estate — the real estate section of newspaper websites, Homefinder.com offers a network of more than 350 online newspaper real estate sites and more than 2.2 million property listings nationwide.

WallStreetJournal.com
All properties over $500,000 are distributed to the leading provider of business and financial news and analysis. WSJ.com has over 14.5 million monthly unique visitors.

RealEstate.AOL.com
AOL® Real Estate helps make your home listing available to the entire AOL® online community of 7.3 million visitors.

Homes.com®
Homes.com is a leading provider of real estate services and our properties are exposed to more than 10 million monthly visitors.

Search Engine Exposure

Coldwell Banker Residential Brokerage, as a part of the world’s largest real estate brokerage firm, NRT LLC, has purchased thousands of search terms on Yahoo and Google to prominently position CBmove.com as one of the top web sites. Sales associates can offer sellers a comprehensive Internet strategy designed to expose their homes to more buyers.

Rapid Response
Lead Router

Our exclusive rapid response system, LeadRouter™, takes a buyer’s online inquiry and automatically converts it to a voice message. We send that voice message directly to the listing associate’s cellphone and, within seconds, that associate can connect with a potential buyer.

See Lead Router in action. Watch this video

HomeBases
HomeBase

Especially in today’s market, it’s evident how Coldwell Banker has remained an industry leader for more than 106 years. Understanding the value of brand strength, innovative technology, ongoing education and countless resources has never been so clear. Watch this video and see how the HomeBase transaction management system differentiates a Coldwell Banker sales associate from the competition by offering buyers and sellers the convenience and technology they demand.

Marketing Presentations — Digital and Toolkit
 

Not everyone likes to receive their information in the same manner. Some prefer using a laptop or smartphone, while others still would rather keep a folder with paper copies. No matter the preference of your seller, Coldwell Banker provides you a communication solution for your marketing presentation.

Coldwell Banker provides our associates with various digital formats for the marketing presentation. Share links and video content with your clients, and show them how our technology helps to differentiate you from your competition.

If your seller is one who would prefer a printed record of your discussion or you are looking for the all important “leave behind,” all Coldwell Banker associates have access to Toolkit for free! Toolkit has presentations for buyers, sellers, FSBOs, expired listings and more! Each presentation is customizable and the content is professionally written and designed by our Marketing department.

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"The technology is here and Coldwell Banker leads the pack."

Fred Spurlock
top producing sales professional
Vienna
 

"I love, love, love LeadRouter! I have converted several leads to successful sales. I am an eAgent and I am grateful for the opportunities."
 
Lisa Moffett
top producing sales professional
Vienna

"Coldwell Banker has great technology. I was at another brokerage for three months and never even got my computer hooked up. There is nothing comparable to the HomeBase system, Leadrouter and Coldwell Banker’s other technology tools."
 
Winifred Talemal
Bethany Beach